The Brand Review

A written verdict on your brand.

Send your range and where you sell today. What comes back is a verdict on your own products, with the reasoning behind each choice.

Request the free Brand Review See an example review

The promise

  • Free
  • Written
  • 5 working days

If Europe is not a good move for these products right now, the review says so and tells you what would have to change. We would rather write that on day five than learn it with your stock on the water.

Start with the Brand Review

Free, written, and in your inbox within five working days.

Tell us your brand and send a link to what you sell. You get a verdict on which European marketplaces fit, what a sale leaves after fees, and what we would do first. If the answer is no, the review says no.

Florence · Brand partnerships. We confirm within one working day that we have what we need.

See an example review

Website, Amazon storefront or catalogue: the fastest route to your review.

We use these details only to answer your enquiry and assess a partnership. Privacy policy.

No sales call. A person who runs the daily work reads this.

  1. You send your email, your brand and, if you have one, a product link.

  2. We confirm within one working day that we have what we need.

  3. Your review arrives within five working days.

What the review covers

Four questions, answered in writing.

Not a proposal or a pitch deck. The four things a brand owner has to decide before committing stock to Europe, answered against the marketplaces we operate and the order we would open them in.

  1. Which marketplaces fit

    Usually Amazon first: a first Amazon.nl launch or the next European Amazon store for an existing range. Then bol.com. OTTO, Kaufland and Allegro when they serve a clear purpose.

  2. What a sale leaves after fees

    European selling prices against VAT, marketplace fees and fulfilment, per unit. The number you read is what a sale leaves to cover advertising and our percentage of net sales, before we pay the rest out to you. It is not your payout.

  3. What we would do first

    The first moves, in order, with the reason for the order. A plan you can act on with or without us.

  4. What would have to change

    Where the products, the pricing or the supply are not ready for Europe yet, and what it would take to get them there.

What K6 needs from you

Two fields and a link. None of them is a document.

The form asks for your email and brand; a product link is optional. The rest can follow by email. If something is missing, we ask once, by email.

  1. The brand and the product range

    A link is faster than a description: your website, an Amazon storefront, or a catalogue.

  2. Where you sell today

    "Only our own webshop" is a perfectly good answer. So is "nowhere yet".

  3. What you want out of Europe

    The markets that interest you, and roughly when you would want to be live. If you do not know, that is what the review is for.

What happens after

The review ends with an answer, not a follow-up call.

Your details are used for this review and to assess a possible partnership. No newsletter is started on your behalf, and nothing is passed on. If the answer is yes, what follows is the way we work.

  1. You decide, not us

    The review is yours, with no obligation attached and no sales sequence behind it.

  2. If it is a fit, we talk

    You talk to the people who would run the daily work. No account manager reads the review back to you.